How long has it been since you’ve updated your Instagram profile? Because it acts as a landing page for your listings, having an optimized profile is crucial to attracting new followers and converting visitors into clients. 
source https://www.inman.com/2019/08/30/how-to-optimize-your-instagram-profile-2/
In the midst of Compass sweeping up California brokerages in acquisitions, indie brokerages 4 Malibu and The Address are combining under the latter’s banner, with a total reach of four offices in Southern California.
source https://www.inman.com/2019/08/30/two-indie-luxury-brokerages-team-up-in-southern-california/
Real estate professionals across Florida were checking on clients Friday as a potentially disastrous storm inched toward their state.
source https://www.inman.com/2019/08/30/agents-brace-for-hurricane-dorian-step-up-to-serve-the-community/
Compass has acquired Patterson Realty, a 49-agent indie brokerage with two support staffers based in California’s central coast.
source https://www.inman.com/2019/08/30/compass-continues-its-california-takeover-with-another-acquisition/
Sparkout has launched an augmented reality real estate tour app for Android users in an increasingly crowded market with decreasing interest. 
source https://www.inman.com/2019/08/30/new-ar-tour-app-from-sparkout-raises-questions-about-the-tech/
Announced earlier this week, the Reali Trade-In program marks the third of its kind to be unveiled by a real estate tech company this month.
source https://www.inman.com/2019/08/30/reali-unveils-trade-in-program/
According to realtor.com, you’d need to skip 6,147 pumpkin spice lattes (or a latte a day for 17 years!) to save enough for a down payment.
The real estate industry threw some curveballs. Take Inman’s real estate news quiz to demonstrate how strong your talking points and cocktail banter are this week.
source https://www.inman.com/2019/08/30/inman-news-quiz-think-youre-on-top-of-the-weeks-biggest-stories-3/
Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week, Chip and Joanna Gaines’ “Fixer Upper” is uber popular thanks to HGTV, but it’s also reported that those makeover homes are tough sells. 
source https://www.inman.com/2019/08/30/the-real-word-are-fixer-upper-homes-harder-to-sell/
At its best, being a Realtor is one of the greatest professions. We are business owners and have the opportunity to help people navigate a very stressful situation, usually at transitional times in their lives. Yet the training in our industry is underwhelming, unhelpful, ineffective. How can we do right by our clients when we haven’t properly been trained? 
source https://www.inman.com/2019/08/30/why-realtors-need-a-legit-apprentice-training-program/
